90 Days to $1M.
The 90-day plan that raised $1M, taught step by step.
A cohort-based coaching program for development professionals and executive directors at small and mid-size nonprofits. Over 90 days, participants learn the blueprint behind a real fundraising turnaround and build a campaign for their own organization.
The Story Behind the Program.
When Braden Pedersen joined Back to the Bible as Chief Advancement Officer, he expected a fundraising rebuild. On his first day he learned the 87-year-old faith-based nonprofit had less than two weeks of cash reserves in the bank, with payroll coming up that week. No one else on the leadership team had raised a cent.
Over the next 90 days, under Braden's leadership, Back to the Bible raised more than $1M. An organization that was days from closing it's doors became an industry leader once more. How did it happen? 90 Days to $1M teaches the plan behind that result.
Who the Program Serves.
Development Directors and Lead Fundraisers
A proven plan, ready-to-use tools, and a way to bring your executive director and staff into the work.
Executive Directors and CEOs
A clear picture of the chief executive's role in the ask and how to become your organization's biggest fundraising asset.
EDs Who Are Also the Fundraiser
A simple, time-boxed plan that fits a crowded week.
Organizations can enroll a two-person team, typically the executive and the development lead.
What's Included.
CFRE continuing education points pending approval from CFRE International.
Seven bi-weekly live 90-minute cohort calls.
Accountability pods of four to five participants
Office hours with Braden in the off weeks
Two leader sessions for executive directors and CEOs
A printed workbook and toolkit of ready-to-use templates
A campaign dashboard to track progress across every channel
A complimentary 30-minute strategy session at the end of the cohort
A graduation reception and certificate of completion
How the 90 Days Unfold.
Prepare
Intake, donor data pulls, goal setting, and team roles
Plan
A one-page case for support, donor segments, and caseload strategy
Launch
Launching the campaign that is right f
Expand
Gr
Sustain
Stewardship, a strategy session, and graduation
Tuition.
Individual
3 monthly payments ($1,500 total)
Pay in full and save 15% ($1,275)
Team of Two
Second participant from the same organization at $250/month
Pay in full and save 15%
Invoicing is available for organizations using a professional development budget. Each cohort is limited to 25 participants.
Common Questions.
Does the program guarantee that my organization will raise $1M?
No. The $1M figure describes what happened at Back to the Bible. The program teaches the method and tools, and each organization sets a goal that fits its own budget. Results vary by organization.
How much time does it take each week?
Plan on a 90-minute cohort call every other week, plus homework, a short pod meeting, and optional office hours in the off weeks. Most of the homework is campaign work the organization would be doing anyway.
Can my executive director and I join together?
Yes. A second participant from the same organization joins at $250/month, and the workbook divides assignments between the executive and the development lead.
What if I miss a call?
Every call is recorded and posted to the cohort platform within 24 hours.
Do I need to be in Kansas City?
No. All calls are on Google Meet. Graduates outside Kansas City join a virtual graduation, and their certificates are mailed.
When are future cohorts?
Four cohorts run each year, beginning in January, April, July, and October.
Reserve a Seat in the Founding Cohort.
Submit the form and Onyx will follow up with enrollment details and payment options.
Start the Year with a Plan.
The founding cohort begins January 12, 2027, and seats are limited to 25 participants.